The “Keep Kids Alive, Drive 25” Campaign, which has been spearheaded in Syracuse by Christa Reisdorff, has moved on to an implementation phase thanks to the help of S-D-A High School Future Business Leaders of America.  Reisdorff and FBLA members Madeline Werner and Megan Wallman spoke to Syracuse City Council with an update and request to move forward at the March 28 council meeting.
Reisdorff originally approached city council with the idea in August due to growing concerns with traffic and speed around town.  Keep Kids Alive- Drive 25 signs are present in over 1000 communities in almost all 50 states, and their purpose is awareness and safer driving habits in residential areas.  She wanted to bring them to Syracuse.
FBLA created a brochure for education and sponsorship recruitment.  Businesses and individuals were asked for their help by sponsoring signs to be placed around town.  Ten were purchased, and several homeowners volunteered to have the signs placed in their yards (in higher traffic/visibility areas).  City of Syracuse employees will place the signs.
As stated in the FBLA brochure, a pedestrian hit by a vehicle in a 30 mph zone is three times more likely to die than one hit in a 25 mph zone.  It takes an extra 51 feet to react and stop when traveling 35 mph as opposed to 25 mph.
With the support of FBLA and the City of Syracuse, the ten signs are in the process of being installed around town.  Some have a sponsorship sign underneath, and others do not.
They plan to continue adding more in the future.  The cost to sponsor is $57 for the main sign and $13 for the sponsorship sign.  For more information, contact Christa Reisdorff at 402-269-7353 or Mitchell McWilliams at 402-269-8901 or visit